威廉布鲁酒店管理学院旅游管理本科专业_学一个专业_看整个世界!

威廉布鲁酒店管理学院旅游管理本科专业 学一个专业 看整个世界!，相信这个问题是许多正在准备留学的同学关心的一个问题，那么下面小编就来和大家说一说，感兴趣的您赶紧往下了解吧。

Bachelor of Business (Tourism Management)

旅游管理商务学士学位解释游客经济背后的概念，以及它如何影响其他组成全球旅游业的业务。旅游管理学位提供了必要的知识和技能来管理有利可图的旅游项目。完成后，你将准备好开始在世界各地的旅游行业工作。

课程设置：

Year 1

Business Communications | BIZ101

Introduction to Tourism, Hospitality and Events | THE101

Restaurant Operations 1 | ROP101

Understanding People and Organisations | BIZ102

Place, Culture and Destination Management | PCD101

Customer Experience Management | BIZ104

Marketing Fundamentals | MKT101A

The Tourist Experience | TTE101

Year 2

Accounting for Decision Making | BIZ201

Industry Practicum 1 | INP201

The Business Environment | BIZ202

Industry Practicum 2 | INP202

Product Distribution and Revenue Management | PDR201

Global Innovations and Trends in Tourism and Hospitality | GIT201

Project Management in Tourism | PMT201

Year 3

Organisational Creativity and Innovation | BIZ301

Tourism Entrepreneurship - TOUR@SIM | TET301

Tourism Strategy, Planning and Policy | TSP301

Ethics and Sustainability | MGT301A

Risk and Crisis Management | RCM301

Sustainability and Resource Management | SRM301

Electives

Consumer Behaviour | MKG102

Front Office Operations | FOO101

Exploring Gastronomy | EGY101

Introduction to Events | EVN101

Event Concepts and Design | EVT101A

Integrated Marketing Communications | MKT103A

Introduction to Sport Management | SPO101

Sports Marketing | SPO102

Introduction to Entrepreneurship | ENT101

Venture Ideation | ENT102

Restaurant Operations 2 | ROP201

Food and Beverage Management | HOS203A

Event Management and Operations | EVT201A

Event Venue Management | EVT207A

Event Financing and Sponsorship | EVN203

Marketing and Audience Research | MKT202A

Business-2-Business Marketing | MKG201

Digital Marketing Communications | MKG203

Tour Operations | TOU202A

Managing Sports Facilities | SPO203

Sales and Negotiation Strategies | ENT201

Entrepreneurial Financing | ENT202

Marketing for Entrepreneurs | ENT203

Resort and Spa Management | HOS302A

Wine and Beverage Management | WBM301

Airline Management | TOU303A

Destinations Management | TOU302A

Hospitality Entrepreneurship - HOTS | HOT301

Planning and Designing Hospitality Venues | PDH301

Events Policy and Strategy | EVN301

MGT302A Strategic Management

Marketing Strategy | MKT301A

入学要求：

澳大利亚十二年级或同等学历

学术雅思6.0(不低于5.5分)或同等成绩

职业前景：

适合在该领域寻求管理职业的人士。商务学士(旅游管理)将装备你的知识和技能，以开发和管理令人兴奋的旅游经验，在行业的各种角色。

旅游管理课程学生

职业道路

目的地营销经理

业务经理

政府旅游政策顾问

客户关系经理

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